Why have a Blog?
You wake up one morning, check your phone, and spit out your coffee. You have thousands of likes on Facebook, hundreds of re-tweets, and an inbox that has exploded. Your little blog — which normally gets a dozen views per day and has an audience of exactly two, your spouse and mother — has been shared all over the internet, and that post you wrote last night, in your pajamas, has gone viral.
Going viral is different for everyone, but it can be a strange blend of exciting and terrifying — and very emotional.
Facebook & Twitter is where my posts first started to get some traction. I knew something was going on when I started seeing re-tweets and comments from non-bloggers. Soon, my Twitter & Facebook notifications were going crazy. People started asking to publish it in different languages, and Many People contacted me. It was circulating on Facebook & Twitter, too, but I wasn’t as aware of that. I think it was shared initially because it resonated with so many men & women. Then, it was shared by people who were angered by it. There’s definitely a sweet and salty feel to going viral.
I was finally informed by a friend of mine Robert Russell of Elements Carpet Cleaning & Restoration Services, a local business owner to whom I knew from Google+ at the time and on Facebook who suggested that I do a blog / e-Book of sorts about my company. I had learned by trial and error, and now I have learned that 27 pages of an e-Book was way too much!
Using Social Media is a great tool for marketing your business and getting clients / customers to have an interest in looking into your product(s) and or service(s). Social media is a great way to promote your business provided that you have a website for your business. Social media is now the one biggest gateway to promote your business online; however, the presence of having a Blog is much more appealing to your prospective clients or customers.
Why is blogging important?
Put simply, blogging offers you a new opportunity with the potential to build relationships and add a personal touch to your brand, which in turn gives you an edge over your competitors. Looking to get ahead of your competition? A company blog is your answer!